Top 5 Beauty Retail Apps on Android in Poland Q3 2021

In Q3 2021, the top 5 beauty retail apps on the Android platform in Poland demonstrated varied performance in terms of downloads and active users. Here’s a closer look at the trends for each app based on Sensor Tower data.

Hebe - zdrowie i piękno saw a consistent download rate, peaking at 13.1K in the first week of August, before gradually declining to approximately 9.4K by the end of September. The app maintained a steady number of weekly active users, fluctuating between 89K and 116K throughout the quarter.

Douglas – Parfüm & Kosmetik experienced a notable spike in downloads, reaching 12.7K in the second week of August. However, downloads dropped to around 3.6K by the end of the month, with a slight recovery to 8.8K by the end of September. Active users mirrored this trend, with a peak of 37K in early August and fluctuations between 24K and 32K for the remainder of the quarter.

Poprzednia wersja - Sephora had a relatively stable download rate, ranging from 1.1K to 2K per week, and maintained weekly active users between 8.4K and 10.4K. The app experienced a slight decline in both downloads and active users towards the end of the quarter.

Notino: perfumes and cosmetics showed a gradual increase in downloads, peaking at 1K in the last week of September. Active users followed a similar upward trend, rising from 4.2K in late June to nearly 4.9K by the end of the quarter.

Nutridome - sklep kosmetyczny had a modest start but saw a significant increase in downloads, reaching 640 in the last week of September. The app's growth in downloads was particularly noticeable from mid-August onwards.

These trends highlight the dynamic nature of the beauty retail app market in Poland. For more detailed insights, visit Sensor Tower.